GameSquare Livestreams Q3 Earnings Call on Twitch: Connecting with Gen Z and Wall Street

GameSquare, the esports company that recently acquired FaZe Clan, will be livestreaming its third-quarter earnings call on Twitch. The livestream, scheduled for November 15 at 5 p.m. ET, will feature a Q&A session with CEO Justin Kenna and chief innovation officer Tyler "Ninja" Blevins.

Connecting with Gen Z and Wall Street

In an effort to connect with its target Gen Z demographic and Wall Street investors, GameSquare has decided to livestream its earnings call on Twitch instead of hosting a traditional conference call. This move is seen as a way to engage with the gaming community and provide a more interactive experience for investors.

Twitch as the Leading Livestream Service

GameSquare's decision to stream its earnings call on Twitch is backed by data from its data platform StreamHatchet, which shows that Twitch is currently the leading livestream service for the esports audience, attracting 52.5% of viewers this quarter.

Embracing Innovation

GameSquare's CEO, Justin Kenna, sees livestreaming the earnings call as a natural move for the company, which is dedicated to innovation and connecting global brands with gaming and youth audiences. Kenna believes that livestreaming the call on Twitch will allow investors to learn more about the gaming market and the creator economy, which are valued at $280 billion and $250 billion respectively.

Conclusion

GameSquare's decision to livestream its Q3 earnings call on Twitch is a strategic move to engage with the gaming community and provide a more interactive experience for investors. By embracing innovation and leveraging Twitch's leading livestream service, GameSquare aims to connect with its target Gen Z demographic and educate investors about the gaming market and the creator economy.