Esports Betting Operators Expand Partnerships and Products
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Key Takeaways
- Betting operators secure high-profile esports team sponsorships in Europe, boosting visibility in mature markets.
- Innovative betting tools enhance player engagement amid growing demand for esports markets.
- Operators report revenue growth through operational efficiency in international regions.
G2 Esports Secures Crypto Betting Partnership
European esports organisation G2 Esports announced crypto casino platform Betpanda as its official global betting partner for its Counter-Strike 2 team. This deal aligns with the prominent role of betting sponsorships in the CS2 ecosystem, where such partnerships have long supported team sustainability.
The collaboration highlights innovation and fan reach, with Betpanda emphasizing alignment with G2's boundary-pushing approach. As CS2 continues to dominate esports betting volumes in Europe, this partnership provides regulated exposure for operators while offering teams additional revenue streams outside traditional endorsements.
Source: Esports Insider
DATA.BET Launches Enhanced Bet Boost Feature
Esports-focused betting solutions provider DATA.BET introduced an expanded, configurable Bet Boost product designed to increase player engagement by offering higher odds and perceived bet value. This launch caps a highly active year for the company, which has emphasized esports while expanding into traditional sports betting data.
The feature aims to improve operator performance by encouraging higher wagering activity, particularly in fast-paced esports markets. DATA.BET's ongoing innovations reflect broader industry efforts to differentiate offerings in competitive European and international jurisdictions, where esports betting handles continue to rise.
Source: SBC News
Rivalry Reports Sequential Revenue Growth in Q3
Esports and sports betting platform Rivalry announced strong Q3 2025 results, marking its third consecutive quarter of net revenue increase to CAD$1.93m. The growth stems from operational restructuring, an improved betting model, reduced costs, and a better net loss profile.
With significant contributions from regulated markets like Ontario—now accounting for nearly 40% of revenue—Rivalry demonstrates the potential for focused operators in international esports betting verticals. CEO Steven Salz noted sustained momentum, positioning the platform for further expansion in non-traditional sports wagering.
Source: Esports Insider
