November 8, 2023

Expanding High Limit Racing: More Races, Bigger Prizes, and Exciting Partnerships

Liam Fletcher
Written byLiam FletcherWriter
Researched byHaruki NakamuraResearcher

Kyle Larson, the talented NASCAR Cup star, may have fallen short of winning the 2023 NASCAR Cup Series Championship, but he is now shifting his focus to guiding the Sprint Car Series that he co-owns with Brad Sweet. Larson and Sweet have announced exciting plans for High Limit Racing, including an expanded schedule of more than 50 race nights and a total prize money purse of $5 million for the season.

Expanding High Limit Racing: More Races, Bigger Prizes, and Exciting Partnerships

Expanding High Limit Racing

Larson and Sweet have big plans for High Limit Racing. They have announced that the schedule will be expanded to include over 50 race nights, providing more opportunities for fans and drivers alike. Additionally, the purse for the season will be increased to a total of $5 million, ensuring that grassroots sprint car racers will be rewarded with much bigger payouts and flexibility.

Partnership with FloSports

To further enhance the reach and visibility of High Limit Racing, Larson and Sweet have partnered with FloSports. FloSports will stream races on FloRacing, bringing more eyeballs to the events and growing the sport overall. This partnership will also include the development and distribution of original content, providing viewers with in-depth spotlights on the drivers and key storylines throughout the season.

Commitment to Sprint Car Racing

Larson and Sweet's passion for sprint car racing runs deep. They are committed to making the sport more financially viable for drivers and teams, while also providing highly entertaining races for the fans. The partnership with FloSports and the expansion of High Limit Racing will help achieve these goals, ensuring a bright future for sprint car racing.


Kyle Larson's focus on High Limit Racing demonstrates his dedication to the sport and his desire to create more opportunities for drivers and teams. With an expanded schedule, increased prize money, and a partnership with FloSports, High Limit Racing is set to make a significant impact in the world of sprint car racing. Fans can look forward to thrilling races and a growing sport, thanks to Larson and Sweet's vision and commitment.

About the author
Haruki Nakamura
Haruki Nakamura

Haruki Nakamura, affectionately termed "DataSensei" within the Esports universe, is EsportRanker's resident data wizard. Seamlessly merging his love for Esports with his knack for research, he provides insights and analysis that propel the industry forward.

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